I. To Design: A planned arrangement of visual
elements to construct an organized visual pattern
·
Content: The concept/ subject/ narrative
·
Form: The manipulation of materials and
visual characteristics
All design
evolves from point/ line/ plane
II. Design Principles
·
Unity
·
Harmony
·
Simplicity
·
Emphasis
·
Focal point
·
Scale
·
Proportion
·
Balance
·
Rhythm
Design Elements
·
Line
·
Shape/ volume/ mass
·
Texture
·
Illusion of space
·
Time and kinetics (motion)
·
Value/ color
·
Virtual space
III.
*Analysis:
problem solving and communicating an idea
*Perception:
nature, art history, and culture
*Material
exploration: visual experimentation, process sketching and building
IV. Compare and contrast:
·
2-Dimensions
are: length and breadth
To establish marks on a flat planar surface, that has no depth
except for the illusionary kind. In the 2-d world we can organize visual
elements to create harmony and unity on a picture plane.
·
The
2-Dimensional design: is essentially a world of human creation:
mark making, drawing, painting, printing, (and even writing) are activities
that lead to the formation of illusion of space, aesthetic and intellectual
content.
V.
In a 3-Dimensional design, we also strive to organize visual
elements to create harmony and unity, but in relation to three design
directions:
·
Length: vertical direction: up and down
·
Breadth: horizontal direction: goes from left to
right
·
Depth: transverse direction: forwards and
backwards
We live in a 3-dimentional world: what wee is not
a flat picture plane only, but an expanse of objects in space, with physical
depth and third dimension.
x= Depth:
transverse direction: forwards and backwards
y= Breadth:
horizontal direction: goes from left to right
z= Length:
vertical direction: up and down
VI.
The
3-Dimensional World
To
understand a three-dimensional object, we need to view it from different angles
and distances, and try to grasp a full understanding of its three-dimensional
reality.
What
we see is a continuum of space that we are enveloped in: up& down, side to
side, and what is close, or far away.